政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/118947

政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/118947

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政大機構典藏 > 商學院 > 國際經營管理英語碩士學程IMBA > 學位論文 > Item 140.119/118947

請使用永久網址來引用或連結此文件: https://nccur.lib.nccu.edu.tw/handle/140.119/118947

題名:	否沃德公司研究分析 Forwarder company case study
作者:	曹瑋 Tsao, Wei
貢獻者:	吳文傑 Wu, Jack 曹瑋 Tsao, Wei
關鍵詞:	物流運送否沃德運輸案例分析 Logistics Shipping Forwarders Transportation Case study
日期:	2018
上傳時間:	2018-07-27 11:57:51 (UTC+8)
摘要:	In this era of globalization, international trading plays an important role of economic development for every country. Without transportation industry’s support, this cannot be done. There are two main players in this market, one is shipping company and airline, the other is freight forwarders. Even though this is a traditional industry which has been existing for a long time, technology innovation has brought light into the end of the tunnel. For example, carriers introduce weekly containerize service after world war II which allowed shipper to move goods in large scale and low cost. Whereas in order to cope with high logistics demand coming out of e-commerce development, forwarders now are able to provide in-depth cargo tracking service, warehouse service, and total supply-chain solution. To better understand this phenomenon, writer prepare a case study on an existing successful freight forwarder with more than 30 years of proven history. The aim of this case study is to learn why forwarder company can achieve today’s success, and how they can overcome difficulties, survive through severe competition. In the same time, through study overall shipping industry, customer’s behavior, growth of developing country and business model. I hope to find new opportunity for this company.
參考文獻:	經指導教授認可不須參考文獻
描述:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 103933015
資料來源:	http://thesis.lib.nccu.edu.tw/record/#G0103933015
資料類型:	thesis
DOI:	10.6814/THE.NCCU.IMBA.037.2018.F08
顯示於類別:	[國際經營管理英語碩士學程IMBA] 學位論文

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