| Reference: | 王泰允(1992)，國際合作實用：企業國際化指南，台北市：遠流。
王俊如(2003)，多元交易關係之研究：以兩個交易關係的相互影響為例，台北市：國立政治大學企業管理學系未出版博士論文。
巫立宇(2001)，高科技新創企業合作網絡模式之研究，台北市：國立政治大學國際貿易學系未出版博士論文。
林宏達(2005)，郭智輝用「織網哲學」換到進場門票，商業週刊，第927期。
邱志聖(2014)，策略行銷分析：架構與實務應用，台北市：智勝。
洪震宇(2012)，太古邀女人賣車，天下雜誌，第257期，118-120。
康育萍(2017)，營收主力占比縮水，3C通路龍頭啟動「賺小錢」變革，商業周刊，第1567期，78-81。
彭台光、高月慈、林鉦棽(2006)，管理研究中的共同方法變異：問題本質、影響、測試和補救，管理學報，第23 卷1 期，77-98。
劉志明(2003)，父子齊心：瓷器鉅子成科技新貴，今周刊，第353期，82-84。
Aaker, D. A. and Keller, K. L. (1990). Consumer evaluations of brand extensions, Journal of Marketing, 54(1), 27-41.
Achrol, R. S. and Kotler, P. (2012). Frontiers of the marketing paradigm in the third millennium, Journal of the Academy of Marketing Science, 40, 35-52.
Achrol, R., S. and Stern, L. (1988). Environmental determinants of decision making uncertainty in marketing channels, Journal of Marketing Research, 25, 36-50.
Adams, J. S. (1965). Inequity in social exchange, in Advances in Experimental Social Psychology, 2, New York: Academic Press, 267-299.
Adobor, H. (2006). The role of personal relationships in inter-firm alliances: benefits, dysfunctions, and some suggestions, Business Horizons, 49(6), 473-486.
Ahmed, S. and Sinha, A. (2016). When it pays to wait: Optimizing release timing decisions for secondary channels in the film industry, Journal of Marketing, 80(4), 20-38.
Aiken, M. and Hage, J. (1968). Organizational interdependence and intraorganizational structure, American Sociological Review, 33(6), 912-930.
Ailawadi, K., Beaucahmp, J. P., Donthu, N., Gauri, D. K. and Shankar, V. (2009). Communication and promotion decisions in retailing: A review and directions for future research, Journal of Retailing, 85(1), 42-55.
Ailawadi, K. and Farris, P. W. (2017). Managing multi- and omni-channel distribution: metrics and research directions, Journal of Retailing, 93, 120-135.
Akerlof, G. A. (1970). The market for "Lemons": Quality uncertainty and the market mechanism, The Quarterly Journal of Economics, 84(3), 488-500.
Amblera, T., Xiucunc, C. and Wang, S. (1999). The effect of channel relationships and guanxi on the performance of inter-province export ventures in the People’s Republic of China, International Journal of Research in Marketing, 16(1), 75-87.
Anderson, E., Day, G. S. and Rangan, V. K. (1997).
Strategic channel design, Sloan Management Review, 38(4), 59-69.
Anderson, E. and Weitz, B. (1992). The use of pledges to build and sustain commitment in distribution channels, Journal of Marketing Research, 29, 18-34.
Anderson, J. C. and Gerbing, D. W. (1988). Structural equation modeling in practice: A review and recommended two-step approach, Psychological Bulletin, 103, 411-423.
Andersen, P. H. and Kumar, R. E. (2006). Trust and relationship development in business relationships: A conceptual model for buyer-seller dyads, Industrial Marketing Management, 35(4), 522-535.
Antony, P. and Chen, I. J. (2007). Strategic buyer-supplier relationships, information technology and external logistics integration, Journal of Supply Chain Management, 43(2), 2-14.
Armstrong, J. S. and Overton, T. S. (1977). Estimating nonresponse bias in mail surveys, Journal of Marketing Research, 14(3), 396-402.
Artle, R. and Berglund, S. (1959). A note on manufacturers’ choice of distribution channels, Management Science, 5(4), 460-471.
Aulakh, P. S., Kotabe, M. and Sahay, A. (1996). Trust and performance in cross-border marketing partnership, Journal of International Business Studies, 27(5), 1005-1032.
Aykol, B., Leonidou, L. C. and Zeriti, A. (2012). Setting the theoretical foundations of importing research: Past evaluation and future perspectives, Journal of International Marketing, 20(2), 1-24.
Babkes, M. L. and Weiss, M. R. (1999). Parental influence on children`s cognitive and affective responses to competitive soccer participation, Pediatric Exercise Science, 11(1), 44-62.
Bagne, D. J. (1969). Principles of demography, New York: John Wiley and Sons.
Baker, G. (2002). Distortion and risk in optimal incentive contracts, Journal of Human Resources, 37(4), 728-751.
Balderston, F. E. (1958). Communication networks in intermediate markets, Management Science, 4(2), 154-171.
Barnes, B. R., Leonidou, L. C., Siu, Y. M. and Leonidou, C. L. (2015). Interpersonal factors as drivers of quality and performance in Western-Hong Kong interorganizational business relationships, Journal of International Marketing, 23(1), 23-49.
Barnes, B. R., Yen, D. and Zhou, L. (2011). Investigating guanxi dimensions and relationship outcomes: Insights from Sino-Anglo business relationships, Industrial Marketing Management, 40, 510-521.
Bastl, M., Johnson, M., Lightfoot, M. and Evans, S. (2012). Buyer-supplier relationships in a servitized environment: An examination with Cannon and Perreault’s framework, International Journal of Operations and Production Management, 32, 650-675.
Benabou, R. and Tirole, J. (2003). Intrinsic and extrinsic motivation, The Review of Economic Studies, 70(3), 489-520.
Benton, W. and Maloni, M. (2005). The influence of power driven buyer/seller relationships on supply chain satisfaction, Journal of Operations Management, 23(1), 1-22.
Berends, H., Burg, E. and Raaij, E. M. (2011). Contacts and contracts: Cross-level network dynamics in the development of an aircraft material, Organization Science, 22(4), 940-960.
Berghman, L., Matthyssens, P. and Vandenbempt, K. (2006). Building competences for new customer value creation: An exploratory study, Industrial Marketing Management, 35(8), 961-973.
Bianchi, C. C. and Saleh, M. B. (2011). Antecedents of importer relationship performance in Latin America, Journal of Business Research, 64, 258-265.
Björkman, I. and Kock, S. (1995). Social relationships and business networks: The case of western companies in China, International Business Review, 4(4), 519-535.
Bollen, K. A. (1989). Structure Equations with Latent Variable, New York: Wiley.
Boyle, B. F., Dwyer, R., Robicheaux, R. A. and Simpson, J. T. (1992). Influence strategies in marketing channels: Measures and use in different relationship structures, Journal of Marketing Research, 29(4), 462-473.
Brass, D. J. and Burkhardt, M. E. (1992). Networks and Organization: Structure, Form, and Action, Boston, MA: Harvard Business School Press.
Brass, D. J., Galaskiewicz, J., Greve, H. R. and Tsai, W. (2004). Taking stock of networks and organizations: A multilevel perspective, Academy Management Journal, 47(6), 795-817.
Brocato, E. D. Baker, J. and Voorhees, C. M. (2015). Creating consumer attachment to retail service firms through sense of place, Journal of the Academy of Marketing Science, 43, 200-220.
Brown, T. and Potoski, M. (2005). Transaction costs and contracting: The practitioner perspective, Public Performance and Management Review, 28, 326-351.
Buchanan, L. (1992). Vertical trade relationships: The role of dependence and symmetry in attaining organizational goals, Journal of Marketing Research, 29(1), 65-75.
Bucklin, L. P. (1966). A theory of distribution channel structure, IBER, Berkeley, CA.
Bucklin, L. P. and Sengupta, S. (1993). Organizing successful co-marketing alliances, Journal of Marketing, 57(2), 32-46.
Burnham, T. A., Frels, J. K. and Mahajan, V. (2003). Consumer switching costs: A typology, antecedents, and consequences, Journal of Academy of Marketing Science, 31(2), 109-126.
Burt, R. S. (1992). Structural Holes: The Social Structure of Competition, Cambridge: Harvard University Press.
Cadeaux J. and Ng, A. (2012). Environmental uncertainty and forward integration in marketing: theory and meta-analysis, European Journal of Marketing, 46(1), 5-30.
Cao, Q., Geng, X. and Zhang, J. (2015). Strategic role of retailer bundling in a distribution channel, Journal of Retailing, 91(1), 50-67.
Cao, L. and Li, L. (2015). The impact of cross-channel integration on retailers’ sales growth, Journal of Retailing, 91(2), 198-216.
Chakravarty, A., Kumar, A. and Grewal, R. (2014). Customer orientation structure for internet-based business-to-business platform firms, Journal of Marketing, 78, 1-23.
Chen, M., Chang, Y. and Lee, C. (2015). Creative entrepreneurs` guanxi networks and success: Information and resource, Journal of Business Research, 68(4), 900-905.
Chen, J. M., Cheng, H. L. and Lin, I. C. (2011). On channel coordination underprice dependent revenue sharing: Can eBay’s fee structure coordinate the channel? Journal of the Operational Research Society, 62(11), 1992-2001.
Chen, P. Y., Chen, K. Y. and Wu, L. Y. (2017). The impact of trust and commitment on value creation in asymmetric buyer-seller relationships: The mediation effect of specific asset investments, Journal of Business & Industrial Marketing, 32(3), 457-471.
Chiou, J. S. and Droge, C. (2006). Service quality, trust, specific asset investment, and expertise: Direct and indirect effects in a satisfaction-loyalty framework, Journal of the Academy of Marketing Science, 34(4), 613-627.
Chiou, J. S. and Shen, C. C. (2006). The effects of satisfaction, opportunism, and asset specificity on consumers’ loyalty intention toward internet portal sites, International Journal of Service Industry Management, 17(1), 7-22.
Chiou, J. S., Wu, L. Y. and Chuang, M. S. (2010). Antecedents of retailer loyalty: Simultaneously investigating channel push and consumer pull effects, Journal of Business Research, 63, 431-438.
Chiu, H. C., Hsieh, Y. C. and Kuo, Y. C. (2012). How to align your brand stories with your products, Journal of Retailing, 88(2), 262-275.
Choi, T. Y. and Wu, Z. (2009). Triads in supply networks: Theorizing buyer-supplier-supplier relationships, Journal of Supply Chain Management, 45(1), 8-25.
Christina, S. and Admantios, A. (2013). The impact of perceived brand globalness, brand origin image, and brand origin-extension fit on brand extension success, Journal of the Academy of Marketing Science, 41, 567-585.
Christian, G. and Päivi, V. (2013). Critical service logic: making sense of value creation and co-creation, Journal of the Academy of Marketing Science, 41(2), 133-150.
Chung, C, Chatterjee, S. C. and Sengupta, S. (2012). Manufacturers’reliance on channel intermediaries：Value drivers in the presence of a direct web channel, Industrial Marketing Management, 41, 40-53.
Chung, S., Singh, H. and Lee, K. (2000). Complementarity, status similarity, and social capital as drivers of alliance formation, Strategic Management Journal, 21(1), 271-290.
Coelho, P. and Henseler, J. (2012). Creating customer loyalty through service customization, European Journal of Marketing, 46, 331-356.
Connelly, B. L., Certo, S. T., Ireland, R. D. and Reutzel, C. R. (2011). Signaling theory: A review and assessment. Journal of Management, 37(1), 39-67.
Corstjens, M. and Doyle, P. (1981). A model for optimizing retail space allocations, Management Science, 25(10), 822-833.
Dahlquist, S. H. and Griffith, D. A. (2014). Multidyadic industrial channels: Understanding component supplier profits and original equipment manufacture behavior, Journal of Marketing, 78, 59-79.
Dahlquist, S. H. and Griffith, D. A. (2015). A framework for the formation of governance portfolios in international interfirm marketing collaborations, AMS Review, 5, 45-59.
David, S. Annette, C. and Bruce, R. (2013) When one size does not fit all, MIT Sloan Management Review, 54(2), 15-17.
De Vita, G., Tekaya, A. and Wang, C. L. (2010). Asset specificity’s impact on outsourcing relationship performance: a disaggregated analysis by buyer-supplier asset specificity dimensions, Journal of Business Research, 63, 657-666.
De Vita, G., Tekaya, A. and Wang, C. L. (2011). The many face of asset specificity: A critical review of key theoretical perspectives, International Journal of Management Review, 13, 329-348.
Desai, K. K., Gauri, D. K. and Ma, Y. (2014). An empirical investigation of composite product choice, Journal of Retailing, 90(4), 493-510.
Desai, K. K. and Keller, K. L. (2002). The effects of ingredient branding strategies on host brand extendibility, Journal of Marketing, 66(1), 73-93.
Dodds, W. B., Monroe, K. B. and Grewal, D. (1991). The effect of price, brand and store information on buyer’s product evaluations, Journal of Marketing Research, 28(3), 307-319.
Doney, P .M. and Cannon, J. P. (1997). An examination of the nature of trust in buyer -seller relationships, Journal of Marketing, 61(2), 35-51.
Dong, Y., Shankar, V. and Dresner, M. (2007). Efficient replenishment in the distribution channel, Journal of Retailing, 83(3), 253-278.
Dong, C., Tse, D. K. and Hung, K. (2010). Effective distributor governance in emerging markets: The salience of distributor role, relationship stages, and market uncertainty, Journal of International Marketing, 18(3), 1-17.
Dowell, D., Morrison, M. and Heffernan, T. (2015). The changing importance of affective trust and cognitive trust across the relationship lifecycle: A study of business-to-business relationships, Industrial Marketing Management, 44, 119-130.
Droge, C., Jayaram, J. and Vickery, S. K. (2004). The effects of internal versus external integration practices on time-based performance and overall firm performance, Journal of Operations Management, 22(6), 557-573.
Dubois, A. (2003). Strategic cost management across boundaries of firms, Industrial Marketing Management, 35(5), 365-374.
Dutta, S., Heide, J. B. and Bergen, M. (1999). Vertical territorial restrictions and public policy: Theories and industry evidence, Journal of Marketing, 63, 121-134.
Dyer, J. H. and Singh, H. (1998). The relational view: cooperative strategy and sources of interorganizational competitive advantage, Academy of Management Review, 23(4), 660-679.
Ebers, M. and Semrau, T. (2014). What drives the allocation of specific investments between buyer and supplier, Journal of Business Research, 68(2), 415-424.
Eggert, A., Henseler, J. and Hollmann, S. (2012). Who owns the customer? Disentangling customer loyalty in indirect distribution channels, Journal of Supply Chain Management, 48(2), 75-92.
Eisenhardt, K. M. (1989). Building theories from case study research, The Academy of Management Review, 14(4), 532-550.
Elisa, G. (2013). Clusters, networks and firms` product success: an empirical study, Management Decision, 51(6), 1135-1160.
Ellis, P. (2003). Are international trade intermediaries catalysts in economic development, Journal of International Marketing, 11(1), 73-96.
Emrich, O., Paul, M. and Rudolph, T. (2015). Shopping benefits of multichannel assortment integration and the moderating role of retailer type, Journal of Retailing, 91(2), 326-342.
Erdem, T., Swait, J. and Valenzuela, A. (2006). Brands as signals: A cross-country validation study, Journal of Marketing, 70(1), 34-49.
Esmark, C. l., Noble, S. M. and Breazeale, M. J. (2017). I’ll be watching you: shoppers’ reactions to perceptions of being watched by employees, Journal of Retailing, 93(3), 336-349.
Fadairo, M., Yu, J. and Lanchimba, C. (2017). The choice of exclusive dealing: Economic rationales and evidence from french retail chains, Journal of Retailing, 93(3), 317-335.
Fang, E., Lee, J., Palmatier, R. and Guo, Z. (2016). Understanding the effects of plural marketing structures on alliance performance, Journal of Marketing Research, 53(4), 628-645.
Ferreira, F. N. H., Cova, B., Spencer, R. and Proença, J. F. (2017). A phase model for solution relationship development: A case study in the aerospace industry, Journal of Business & Industrial Marketing, 32(5), 625-639.
Ford, D. (1984). Buyer/seller relationships in international industrial markets, Industrial Marketing Management, 13, 101-112.
Ford, D. and Håkansson, H. (2006). IMP somethings achieved: Much more to do, European Journal of Marketing, 40, 248-258.
Fornell, C. and Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error, Journal of Marketing Research, 18(1), 39-50.
Forsgren, M. and Johanson, J. (1992). Managing Networks in International Business, Philadelphia, PA: Gordon and Breach Science Publishers.
Frank, B., Enkawa, T. and Schvaneveldt, S. J. (2013). How do the success factors driving repurchase intent differ between male and female customers? Journal of the Academy of Marketing Science, 42, 171-185.
Franke, N., Keinz, P. and Steger, C. J. (2009). Testing the value of customization: When do customers really prefer products tailored to their preferences, Journal of Marketing, 73, 103-121.
Frazier, G. L. (1999). Organizing and managing channels of distribution, Journal of the Academy of Marketing Science, 27(2), 226-40.
Fung, P. K. O., Chen, I. S. N. and Yip, L. S. C. (2007). Relationships and performance of trade intermediaries: An exploratory study, European Journal of Marketing, 41, 159-180.
Fürst, A., Leimbach, M. and Prigge, J. (2017). Organizational multichannel differentiation: An analysis of its impact on channel relationships and company sales success, Journal of Marketing, 81(1), 59-82.
Gallego. J., Rubalcaba, L. and Christiane, H. (2013). Services and organizational innovation: The right mix for value creation, Management Decision, 51(6), 1117-1134.
Ganesan, S. (1994). Determinants of long-term orientation in buyer-seller relationships, Journal of Marketing, 58(2), 1-19.
Ganesan, S., George, M., Jap, S., Palmatier, R. W. and Weitz, B. (2009). Supply chain management and retailer performance: Emerging trends, issues and implications for research and practice, Journal of Retailing, 85(1), 84-94.
Gaski, J. F. (1984). The theory of power and conflict in channels of distribution, Journal of Marketing, 48(3), 9-29.
Gerstner, E. and Hess, J. D. (1991). A theory of channel price promotions, The American Economic Review, 81(4), 872–886.
Gerstner, E. and Hess, J. D. (1995). Pull promotions and channel coordination, Marketing Science, 14(1), 43-61.
Geyskens, I., Steenkamp, J. B., Scheer, L. K. and Kumar, N. (1996). The effect of trust and interdependence on relationship commitment: a trans-Atlantic study, International Journal of Research in Marketing, 13(4), 303-317.
Geyskens, I., Steenkamp, J. E. M. and Kumar, N., (1999). A meta-analysis of satisfaction in marketing channel relationships, Journal of Marketing Research, 36(2), 223-238.
Ghani, F. A. and Khan, J. H. (2004). Network relationships and asset specificity in Pakistan automotive industry, Journal of the Asia Pacific Economy, 9, 85-100.
Ghosh, M. and John, G. (2009). When should original equipment manufacturers use branded component contracts with suppliers? Journal of Marketing Research, 46, 597-611.
Giakoumaki, C., Avlonitis, G. and Baltas, G. (2016). Does ingredient advertising work? Some evidence on its impact, Journal of Business & Industrial Marketing, 31(7), 901-913.
Gilliland, D. I. (2004). Designing channel incentives to overcome reseller rejection, Industrial Marketing Management, 33(2), 87–95.
Gilliland, D. I. and Bello, D. C. (2001). Channel incentives as unilateral and bilateral governance processes, Journal of Marketing Channels, 8, 5-31.
Gilliland, D. I. and Bello, D. C. (2002). Two sides to attitudinal commitment: The effect of calculative and loyalty commitment on enforcement mechanisms in distribution channels, Journal of the Academy of Marketing Science, 30(1), 24-43.
Gilliland, D. I. and Kim, S. K. (2014). When do incentives work in channels of distribution, Journal of the Academy of Marketing Science, 42, 361-379.
Gouthier, M. and Schmid, S. (2003). Customers and customer relationships in service firms: The perspective of the resource-based view, Marketing Theory, 3(1), 119-143.
Granovetter, M. (1983). The strength of weak ties: A network theory revisited, Sociological Theory, 1, 201-233.
Grewal, R., Kumar, A., Mallapragada, G. and Saini, A. (2013). Marketing channels in foreign markets: Control mechanisms and the moderating role of multinational corporation headquarters-subsidiary relationship, Journal of Marketing Research, 50(3), 378-398.
Grewal, D., Levy, M. and Lehmann, D. R. (2004). Retail branding and customer loyalty: An overview, Journal of Retailing, 80(4), 9-12.
Grönroos, C. (2011). A service perspective on business relationships: The value creation, interaction and marketing interface, Industrial Marketing Management, 40(2), 240-247.
Gu, F. F., Hung, K. and Tse, D. K. (2008). When does guanxi matter? Issues of capitalization and its dark sides, Journal of Marketing, 72, 12-28.
Guercini, S. and Runfola, A. (2012). Relational paths in business network dynamics: Evidence from the fashion industry, Industrial Marketing Management, 41, 807-815.
Gulati, R. and Sytch, M. (2007). Dependence asymmetry and joint dependence in inter-organizational relationships: Effects of embeddedness on a manufacturer`s performance in procurement relationships, Administrative Science Quarterly, 52(1), 32-69.
Gundlach, G. T., Achrol, R. S. and Mentzer, J.T. (1995). The structure of commitment in exchange, Journal of Marketing, 59, 78-92.
Gundlach, G. T. and Cadotte, E. R. (1994). Exchange interdependence and interfirm interaction: Research in a simulated channel setting, Journal of Marketing Research, 31(4), 516-532.
Hair, J. F., Black, W. C., Babin, B. J. and Anderson, R. E. (2010). Multivariate data analysis. 7th ed., N.J.: Pearson Prentice Hall.
Håkansson, H. and Snehota, I. (1995). Developing relationships in business networks, London: Routledge.
Halinen, A., Salmi, A. and Havila, V. (1999). From dyadic change of changing business networks: An analytical framework, Journal of Management Studies, 36(6), 779-794.
Han, S. L, Sung, H. S. and Shim, H. S. (2014). Antecedents and performance outcomes of flexibility in industrial customer-supplier relationships, Journal of Business Research, 67, 2115-2122.
Handfield, R. B. and Bechtel, C. (2002). The role of trust and relationship structure in improving supply chain responsiveness, Industrial Marketing Management, 31(4), 367-382.
Havila, V., Johanson, J. and Thilenius, P. (2004). International business-relationship triads, International Marketing Review, 21(2), 172-186.
Heide, J. B. (1994). Interorganizational governance in marketing channels. Journal of Marketing, 58, 71-85.
Heide, J. B. and John, G. (1988). The role of dependence balancing in safeguarding transaction-specific assets in conventional channels, Journal of Marketing, 52, 20-35.
Helm, S. V. and Özergin, B. (2015). Service inside: The impact of ingredient service branding on quality perceptions and behavioral intentions, Industrial Marketing Management, 50, 142-149.
Hennart, J. and Zeng, M. (2005). Structural determinants of joint venture performance, European Management Review, 2(2), 105-115.
Hibbard, J. D., Kumar, N. and Stern, L. W. (2001). Examining the impact of destructive acts in marketing channel relationships, Journal of Marketing Research, 38, 45-61.
Holm, D. B., Eriksson, K. and Johanson, J. (1996). Business networks and cooperation in international business relationships, Journal of International Business Studies, 27(5), 1033-1053.
Homburg, C., Artz, M. and Wieseke, J. (2012). Marketing performance measurement systems: Does comprehensiveness really improve performance? Journal of Marketing, 76(3), 56-77.
Homburg, C., Schneider, J. and Fassnacht, M. (2003). Opposites attract, but similarity works: a study of interorganizational similarity in marketing channels, Journal of Business to Business Marketing, 10(1), 31-54.
Homburg, C., Vollmayr, J. and Hahn, A. (2014a). Firm value creation through major channel expansions: Evidence from an event study in the United States, Germany, and China, Journal of Marketing, 78(3), 38-61.
Homburg, C., Wilczek, H. and Hahn, A. (2014b). Looking beyond the horizon：How to approach the customers` customers in business to business markets, Journal of Marketing, 78, 58-77.
Howard, M., Wu, Z., Caldwell, N., Jia, F. and König, C. (2016). Performance-based contracting in the defence industry: Exploring triadic dynamics between government, OEMs and suppliers, Industrial Marketing Management, 59, 63-75.
Hu, T. L. and Bentler, P. M. (1999). Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives, Structural Equation Modeling, 6(1), 1-55.
Hu, T. L. and Sheu, J. B. (2005). Relationships of channel power, noncoercive influencing strategies, climate, and solidarity: A real case study of the Taiwanese PDA Industry, Industrial Marketing Management, 34(5), 447-461.
Hunneman, A., Verhoef, P. C. and Sloot, L. M. (2015). The impact of consumer confidence on store satisfaction and share of wallet formation, Journal of Retailing, 91(3), 516-532.
Hwang, P. (2006). Asset specificity and the fear of exploitation, Journal of Economic Behavior & Organization, 60, 423-438.
Ingene, C. A., Taboubi, S. and Zaccour, G. (2012). Game-theoretic coordination mechanisms in distribution channels: Integrationand extensions for models without competition, Journal of Retailing, 88, 476-496.
Jaiswal, M. P. and Kaushik, A. (2005). Realising enhanced value due to business network redesign through extended ERP Systems: Case study of HLL net, Business Process Management Journal, 11(2), 171-184.
Jap, S. D. (1999). Pie-expansion efforts: Collaboration processes in buyer-seller relationships, Journal of Marketing Research, 36(3), 461-475.
Jayaram, J., Vickery, S. K. and Droge, C. (1999). An empirical study of time-based competition in the north American automotive supplier industry, International Journal of Operations and Production Management, 19, 1010-1033.
Jensen, M. C. and Meckling, W. H. (1976). Theory of the firm: Managerial behavior, agency costs and ownership structure, Journal of Financial Economics, 3, 305-360.
Jindal, R. P., Reinartz, W., Krafft, M. and Hoyer, W. D. (2007). Determinants of the variety of routes to market, International Journal of Research in Marketing, 24, 17-29.
Johnson, J. S. and Sohi, R. S. (2016). Understanding and resolving major contractual breaches in buyer-seller relationships: A grounded theory approach, Journal of the Academy of Marketing Science, 44(2), 185-205.
Jones, M. A., Mothersbaugh, D. L. and Beatty, S. E. (2000). Switching barriers and repurchase intentions in service, Journal of Retailing, 76(2), 259-274.
Jørgensen, S., Sihem, T. and Zaccour, G. (2003). Retail promotions with negative brand image effects: Is cooperation possible, European Journal of Operational Research, 150, 395-340.
Joshi, A. W. and Stump, R. L. (1999). The contingent effect of specific asset investments on joint action in brand owner-supplier relationships: An empirical test of the moderating role of reciprocal asset investments, uncertainty, and trust, Journal of the Academy of Marketing Science, 27, 291-305.
Kabadayi, S. (2011). Choosing the right multiple channel system to minimize transaction costs. Industrial Marketing Management, 40, 763-773.
Kalyanaram, G. and Little, J. D. C. (1994). An empirical analysis of latitude of price acceptance in consumer package goods, Journal of Consumer Research, 21(3), 408-418.
Kang, J., Asare, A. K., Brashear-Alejandro, T., Granot, E. and Li, P. (2018). Interorganizational drivers of channel performance: A meta-analytic structural model, Journal of Business & Industrial Marketing, 33(2), 183-195.
Kang, M. P., Mahoney, J. T. and Tan, D. (2009). Why firms make unilateral investments specific to other firms: The case of OEM suppliers, Strategic Management Journal, 30(2), 117-135.
Karatzas, A., Johnson, M. and Bastl, M. (2016). Relationship determinants of performance in service triads: A configurational approach, Journal of Supply Chain Management, 52(3), 28-47.
Katz, D. and Kahn, R. L. (1978). The Social Psychology of Organizations, 2nd ed., New York: John Wiley & Sons.
Käuferle, M. and Reinartz, W. (2015). Distributing through multiple channels in industrial wholesaling: how many and how much? Journal of the Academy of Marketing Science, 43, 746-767.
Keller, K. K. (1993). Conceptualizing, measuring, and managing customer-based brand equity, Journal of Marketing, 57(1), 1-22.
Kharouf, H., Lund, D. F. and Sekhon, H. (2014). Building trust by signaling trustworthiness, Journal of Services Marketing, 28(5), 361-373.
Kienzle, R. and Shadur, M. (1997). Developments in business networks in East Asia, Management Decision, 35(1), 23-32.
Kim, K. and Frazier, G. L. (1997). On distributor commitment in industrial channels of distribution: A multicomponent approach, Psychology and Marketing, 14(8), 847-877.
Kim, S. K. and Lee, Y. (2017). Making channel incentives work: A discriminating match framework, Industrial Marketing Management, 65, 1-14.
Kim, S. K. and Tiwana, A. (2017). Dual control of salesforce in partially integrated channels, Journal of Retailing, 93(3), 304-316.
Kirmani, A. and Rao, A. R. (2000). No pain, no gain: A critical review of the literature on signaling unobservable product quality, Journal of Marketing, 64(2), 66-79.
Klein, S., Frazier, G. L. and Roth, V. J. (1990). A transaction cost analysis model of channel integration in international markets, Journal of Marketing Research, 27(2), 196-208.
Kline, T. J. B., Sulsky, L. M. and Rever-Moriyama, S. D. (2000). Common method variance and specification errors: A practical approach to detection, The Journal of Psychology, 134(4), 401-421.
Kotabe, M., Jiang, C. X. and Murray, J. Y. (2011). Managerial ties, knowledge acquisition, realized absorptive capacity and new product market performance of emerging multinational companies: A case of China, Journal of World Business, 46(2), 166-176.
Kotler, P., Keller, K. L., Ang, S. H., Leong, S. M. and Tan, C. T. (2013). Marketing Management: An Asian Perspective, 6th ed., Prentice-Hall, Singapore.
Krackhardt, D. (1990). Assessing the political landscape: Structure, cognition and power in organizations, Administrative Science Quarterly, 35(2), 342-369.
Krafft, M., Goetz, O., Mantrala, M., Sotgiu, F. and Tillmanns, S. (2015). The evolution of marketing channel research domains and methodologies：An integrative review and future directions, Journal of Retailing, 91(4), 569-585.
Kumar, N., Scheer, L. K. and Steenkamp, J. E. M (1995). The effects of perceived interdependence on dealer attitudes, Journal of Marketing Research, 32(3), 348-356.
Lee, E. S. (1966). A theory of migration, Demography, 54(3), 47-57.
Leonidou, C. N., Leonidou, L. C., Coudounaris, D. N. and Hultman, M. (2013). Value differences as determinants of importers’ perceptions of exporters’ unethical behavior: The impact on relationship quality and performance, International Business Review, 22, 156-173.
Leonidou, L. C., Aykol, B., Fotiadis, T. A. and Christodoulides, P. (2017). Antecedents and consequences of infidelity in cross-border business relationships, Journal of International Marketing, 25(1), 46-71.
Leonidou, L. C. and Katsikeas, C. S. (2010). Integrative assessment of exporting research articles in business journals during the period 1960-2007, Journal of Business Research, 63(8), 879-887.
Leonidou, L. C., Palihawadana, D. Chari, S. and Leonidou, C. N. (2011). Drivers and outcomes of importer adaptation in international buyer-seller relationships, Journal of World Business, 46, 527-543.
Leonidou, L. C. Samiee, S., Aykol, B. and Talias, M. A. (2014). Antecedents and outcomes of exporter-importer relationship quality: Synthesis, meta-analysis, and directions for further research, Journal of International Marketing, 22(2), 21-46.
Leung, T. K. P., Heung, V. C. S. and Wong, Y. H. (2008). Cronyism: One possible consequence and guanxi for an insider: How to obtain and maintain it? European Journal of Marketing, 42, 23-34.
Li, Y., Cui, V. and Liu, H. (2017). Dyadic specific investments, absorptive capacity, and manufacturers` market knowledge acquisition: Evidence from manufacturer-distributor dyads, Journal of Business Research, 78, 323-331.
Lin, J. S. and Chang, Y. C. (2012). Retailers’ new product acceptance decisions: incorporating the buyer-supplier relationship perspective, Journal of Business & Industrial Marketing, 27(2), 89-99.
Lin, J. and Si, S. X. (2010). Can guanxi be a problem? Contexts, ties, and some unfavorable consequences of social capital in China, Asia Pacific Journal of Management, 27(3), 561-581.
Lin, C. W., Wu, L. Y. and Chiou, J. S. (2017). The use of asset specific investments to increase customer dependence: A study of OEM suppliers, Industrial Marketing Management, 67, 174-184.
Liu, Y., Liu T. and Li, Y. (2014). How to inhibit a partner`s strong and weak forms of opportunism: Impacts of network embeddedness and bilateral TSIs, Industrial Marketing Management, 43, 280-292.
Lohtia, R. C., Brooks, M. and Krapfel, R. E. (1994). What constitutes a transaction-specific asset? An examination of the dimensions and types, Journal of Business Research, 30(3), 261-270.
Lovelock, C. and Wirtz, J. (2011). Services marketing, people, technology, strategy, Boston: Prentice Hall.
Lovett, S., Lee, C. S. and Raja, K. (1999). Guanxi versus the market: Ethics and efficiency, Journal of International Business Studies, 30(2), 231-248.
Lui, S.S., Ngo, H. Y. and Hon, A. H. Y. (2006). Coercive strategy in inter-firm cooperation: Mediating roles of interpersonal and inter-organisational trust, Journal of Business Research, 59, 466-474.
Lui, S. S., Wong, Y. Y. and Liu, W. (2009). Asset specificity roles in inter-firm cooperation: Reducing opportunistic behavior or increasing cooperative behavior? Journal of Business Research, 62, 1214-1219.
Luo, Y. (2005). How important are shared perceptions of procedural justice in cooperative alliances? Academy of Management Journal, 48(4), 695-709.
Luo, Y. (2007). Guanxi and Business, Singapore: World Scientific Publishing.
Macneil, I. R. (1980). The New Social Contract: An Inquiry into Modern Contractual Relations, CT: Yale University Press.
Madhavan, R., Gnyawali, D. R. and He, J. (2004). Two’s company, three’s a crowd? triads in cooperative-competitive networks, Academy of Management Journal, 47(6), 918-927.
Maelen, S., Breugelmans, E. and Cleeren, K. (2017). The clash of the titans: On retailer and manufacturer vulnerability in conflict delistings, Journal of Marketing, 81(1), 118-135.
Mahoney, J. T. (2005). Economic Foundations of Strategy, Thousand Oaks, CA: Sage Publications.
Martín-Herrán, G., Sigué, S. and Zaccour, G. (2010). The dilemma of pull and push-price promotions, Journal of Retailing, 86(1), 51-68.
Mehta, R., Polsa, P., Mazur, J., Fan, X. and Dubinsky, A. J. (2006). Strategic alliances in international distribution channels, Journal of Business Research, 59, 1094-1104.
McGuire, T. W. and Staelin, R. (1983). An industry equilibrium analysis of downstream vertical integration, Marketing Science, 2(2), 161-191.
Money, R. B., Gilly, M. C.and Graham, J. L. (1998). Explorations of national culture and word-of-mouth referral behavior in the purchase of industrial services in the United States and Japan, Journal of Marketing, 62(4), 76-87.
Morgan, R. M. and Hunt, S. D. (1994). The commitment-trust theory of relationship marketing, Journal of Marketing, 58, 20-38.
Morill, C. and Morill, J. (2003). Internal auditors and the external audit: A transaction cost perspective, Managerial Auditing Journal, 18, 490-504.
Murfield, M. L. U. and Esper, T. L. (2016). Supplier adaptation: A qualitative investigation of customer and supplier perspectives, Industrial Marketing Management, 59, 96-106.
Murray, J. Y., Gao, G. Y. and Kotabe, M. (2011). Market orientation and performance of export ventures: The process through marketing capabilities and competitive advantages, Journal of the Academy of Marketing Science, 39, 252-269.
Nahapiet, J. and Ghoshal, S. (1998). Social capital, intellectual capital, and the Organizational Advantage, Academy of Management Review, 23(2), 242-266.
Nahapiet, J. and Sumantra, G. (1998). Social capital, intellectual capital, and the organizational advantage, Academy of Management Review, 23, 242-266.
Narasimhan, R., Nair, A., Griffith, D. A., Arlbjørn, J. S. and Bendoly, E. (2009). Lock-in situations in supply chains: Exploring strategies under a social exchange theory-economic modeling joint approach, Journal of Operations Management, 27(5), 375-389.
Narayandas, D., Caravella, M. and Deighton, J. (2002). The impact of internet exchanges on business-to-business distribution, Journal of the Academy of Marketing Science, 30(4), 500-505.
Nätti, S., Pekkarinen, S., Hartikka,A. and Holappa, T. (2014). The intermediator role in value co-creation within a triadic business service relationship, Industrial Marketing Management, 43, 977-984.
Nevins, J. L. and Money, R. B. (2008). Performance implications of distributor effectiveness, trust, and culture in import channels of distribution, Industrial Marketing Management, 37, 46-58.
Nicholas, S. (1986). Agency contracts, institutional modes and the transition to foreign direct investments by British manufacturing multinationals before 1939, Journal of Economic History, 43(3), 675-686.
Ngobo, P. V. (2017). The trajectory of customer loyalty: An empirical test of Dick and Basu`s loyalty framework, Journal of the Academy of Marketing Science, 45(2), 229-250.
Norris, D. G. (1993). “Intel Inside” branding a component in a business market, Journal of Business & Industrial Marketing, 8(1), 14-24.
Obadia, C. (2010). Benefits-based drivers of exporters` attitudinal commitment toward their foreign distributors: A longitudinal study, International Marketing Review, 27(6), 606-629.
Obadia, C. Bello, D. C. and Gilliland, D. I. (2015). Effect of exporter’s incentive on foreign distributor’s role performance, Journal of International Business Studies, 46, 960-983.
Olson, J. (1972). Cue utilization in the quality perception process: A cognitive model and an empirical test, Doctoral dissertation, Purdue University, West Lafayette, IN.
Ostrom, A. L., Bitner, M. J., Brown, S. W., Burkhard, K. A., Goul, M., Smith-Daniels, V., Demirkan, H. and Rabinovich, E. (2010). Moving forward and making a difference: Research priorities for the science of service, Journal of Service Research, 13(1), 4-36.
Özsomer, A. (2012). The interplay between global and local brands: A closer look at perceived brand globalness and local iconnes, Journal of International Marketing, 20(2), 72-95.
Palmatier, R. W. (2008). Interfirm relational drivers of customer value, Journal of Marketing, 72, 76-89.
Palmatier, R. W., Dant, R. P. and Grewal, D. (2007). A comparative longitudinal analysis of theoretical perspectives of interorganizational relationship performance, Journal of Marketing, 71, 172-194.
Palmatier, R. W., Dant, R. P., Grewal, D. and Evans, K. R. (2006). Factors influencing the effectiveness of relationship marketing: A meta-analysis, Journal of Marketing, 70(4), 136-153.
Palmatier, R. W., Scheer, L. K. and Steenkamp, J. B. E. M. (2007). Customer loyalty to whom? Managing the benefits and risks of salesperson-owned loyalty, Journal of Marketing Research, 44(2), 185-199.
Palmatier, R. W., Stern, L. W., EI-Ansary, A. I. and Anderson, E. (2014). Marketing Channel Strategy, Upper Saddle River, NJ: Pearson Prentice Hall.
Pardo, C. and Michel, S. (2015). Dynamics in a distribution triad- a case study, Journal of Business & Industrial Marketing, 30(8), 915-925.
Park, C. H. (2017). Online purchase paths and conversion dynamics across multiple websites, Journal of Retailing, 93(3), 253-265.
Park, C. W., Jaworski, B. J. and Maclnnis, D. J. (1986). Strategic brand concept-image management, Journal of Marketing, 50(4), 135-145.
Paulraj, A. and Chen, I. J. (2007). Strategic buyer-supplier relationships, information technology and external logistics integration, Journal of Supply Chain Management, 43(2), 2-14.
Pederson, T., Petersen, T. and Benito, G. R. G. (2002). Change of foreign operation methods: Impetus and switching costs, International Business Review, 11(3), 325-345.
Pehrsson, A. (2014). Firms` customer responsiveness and performance: the moderating roles of dyadic competition and firm`s age, Journal of Business & Industrial Marketing, 29, 34-44.
Peng, M. W. and Luo, Y. (2000). Managerial ties and firm performance in a transition economy: The nature of a micro-macro link, Academy of Management Journal, 43(3), 486-501.
Peng, M. W. and York, A. S. (2001). Behind intermediary performance in export trade: Transactions, agents, and resources, Journal of International Business Studies, 32(2), 327-346.
Pérez, L. and Cambra-Fierro, J. (2015). Learning to work in asymmetric relationships: Insight from the computer software industry, Supply Chain Management: An International Journal, 20(1), 1-10.
Petersen, B., Benito, G. R. G. and Pedersen, T. (2000). Replacing the foreign intermediary: Motivators and deterrents. International Studies of Management and Organization, 30(1), 45-62.
Pennings, J. M. E. and Wansink, B. (2004). Channel contract behavior: The role of risk attitudes, risk perceptions, and channel members’ market structures, Journal of Business, 77(4), 697-724.
Pfeil, C. M., Posselt, T. and Maschke, N. (2008). Incentives for sales agents after the advent of the internet, Marketing Letter, 19, 51-63.
Pick, D. and Eisend, M. (2014). Buyers’ perceived switching cost and switching: A meta-analytic assessment of their antecedents, Journal of the Academy of Marketing Science, 42, 186-204.
Ploetner, O. and Ehret, M. (2006). From relationships to partnerships-new forms of cooperation between buyer and seller, Industrial Marketing Management, 35(1), 4-9.
Podolny, J. M. (2001). Networks as the pipes and prisms of the markets, American Journal of Sociology, 107, 33-60.
Podsakoff, P. M., MacKenzie, S. B. and Podsakoff, N. P. (2003). Common method biases in behavioral research: A critical review of the literature and recommended remedies, Journal of Applied Psychology, 88(5), 879-903.
Podsakoff, P. M. and Organ, D. W. (1986). Self-reports in organizational research: Problems and prospects, Journal of Management, 12(4), 531-544.
Powell, W. W., Koput, K. W. and Smith-Doerr, L. (1996). Interorganizational collaboration and the locus of innovation: Networks of learning in biotechnology, Administrative Science Quarterly, 41(1), 116-145.
Preacher, K. J. and Hayes, A. F. (2008). Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models, Behavior Research Methods, 40(3), 879-891.
Provan, K. G., Fish, A. and Sydow, J. (2007). Interorganizational networks at the network level: A review of the empirical literature on whole networks, Journal of Management, 33, 479-516.
Qian, L., Yang, P. and Li, Y. (2016). Does guanxi in China always produce value? The contingency effects of contract enforcement and market turbulence, Journal of Business & Industrial Marketing, 31(7), 861-876.
Ramaswami, S. N. and Arunachalam, S. (2016). Divided attitudinal loyalty and customer value: Role of dealers in an indirect channel, Journal of the Academy of Marketing Science, 44, 770-790.
Randall, G. (1997). A Practical Guide To Branding, London: Kogan Page.
Rangan, V. K., Zoltners, A. A. and Becker, R. J. (1986). The channel intermediary selection decision: A model and an application, Management Science, 32(9), 1114-1122.
Rao, A.R., Qu, L. and Ruekert, R. (1999). Signaling unobservable product quality through a brand ally, Journal of Marketing Research, 36(2), 258-268.
Redondo, Y. P. and Fierro, J. J. C. (2007). Importance of company size in long-term orientation of supply function: An empirical research, Journal of Business & Industrial Marketing, 22(4), 236-248.
Reynolds-McIlnay, R., Morrin, M. and Nordfält, J. (2017). How product-environment brightness contrast and product disarray impact consumer choice in retail environments, Journal of Retailing, 93(3), 266-282.
Robicheaux, R.A. and Coleman, J. E. (1994). The structure of marketing channel relationships, Journal of the Academy of Marketing Science, 22(1), 38-51.
Rocca, A. and Snehota, I. (2014). Value creation and organisational practices at firm boundaries, Management Decision, 52(1), 2-17.
Rokkan, A. I., Heide, J. B. and Wathne, K. H. (2003). Specific investments in marketing relationships: Expropriation and bonding effects, Journal of Marketing Research, 40(2), 210-224.
Rosenberg, M. J. and Abelson, R. P. (1960). An analysis of cognitive balancing, Attitude Organization and Change: An Analysis of Consistency among Attitude Components, CT: Yale University Press.
Ruchala, L. V. (1997). Managing and controlling specialized assets, Managing Accounting: Official Magazine of Institute of Management Accountants, 79, 20-24.
Rusetski, A., Andrews, J. and Smith, D. C. (2014). Unjustified prices: Environmental drivers of managers’ propensity to overprice, Journal of the Academy of Marketing Science, 42, 452-469.
Ryan, R. M. and Deci, E. L. (2000). Self-determination theory and the facilitation of intrinsic motivation, social development, and well being, American Psychologist, 55, 68-78.
Sa Vinhas, A. and Anderson, E. (2005). How potential conflict drives channel structure: Concurrent (direct and indirect) channels, Journal of Marketing Research, 42, 507-515.
Saleh, M. A., Ali, M. Y. and Julian, C. C. (2014). International buyer behavior-commitment relationship: An investigation of the empirical link in importing, International Business Review, 23, 329-342.
Saleh, M. A., Ali, M. Y. and Mavondo, F. T. (2014). Drivers of importer trust and commitment: Evidence from a developing country, Journal of Business Research, 67, 2523-2530.
Scheer, L. K., Miao, C. F. and Palmatier, R. W. (2015). Dependence and interdependence in marketing relationships: Meta-analytic insights, Journal of the Academy of Marketing Science, 43, 694-712.
Schreiner, A. (2015). Triadic analysis of business relationship’s ending: A case study of a dyad and a third actor, Journal of Business & Industrial Marketing, 30(8), 891-905.
Schwab, D. P. (2005). Research Methods for Organizational Studies, Mahwah, NJ: Lawrence Erlbaum Associates.
Shaalan, A. S., Reast, J., Johnson, D. and Tourky, M. E. (2013). East meets West: Toward a theoretical model linking guanxi and relationship marketing, Journal of Business Research, 66, 2515-2521.
Sheng, S., Brown, J. B., Nicholson, C. and Poppo, L. (2006). Do exchange hazards always foster relational governance? An empirical test of the role of communication, International Journal of Research in Marketing, 23(1), 63-77.
Shervani, T. A., Frazier, G. and Challagalla, G. (2007). The moderating influence of firm market power on the transaction cost economics model: An empirical test in a forward channel integration context, Strategic Management Journal, 28,635-652.
Shi, W. Sun, S. L., Pinkham, B. C. and Peng, M. W. (2014). Domestic alliance network to attract foreign partners: Evidence from international joint ventures in China, Journal of International Business Studies, 45(3), 338-362.
Shou, Z., Chen, J., Zhu, W. and Yang, L. (2014). Firm capability and performance in China: The moderating role of guanxi and institutional forces in domestic and foreign contexts, Journal of Business Research, 67, 77-82.
Sigué, S. P. (2008). Consumer and retailer promotions: Who is better off? Journal of Retailing, 84(4), 449-460.
Simonin, B.L. and Ruth, J. A. (1998). Is a company known by the company it keeps? Assessing the spillover effects of brand alliances on consumer brand attitudes, Journal of Marketing Research, 35(1), 30-42.
Sinkovics, R. R., Jean, R. J., Roath, A. S. and Cavusgil, S. T. (2011). Does IT integration really enhance supplier responsiveness in global supply chains? Management International Review, 51, 193-212.
Sivadas, E. and Dwyer, F. R. (2000). An examination of organizational factors influencing new product success in internal and alliance-based processes, Journal of Marketing, 64(1), 31-49.
Skarmeas, D., Katiskeas, C. S. and Schlegelmilch, B. B. (2002). Drivers of commitment and its impact on performance in cross-cultural buyer-seller relationships: The importer’s perspective, Journal of International Business Studies, 33(4), 757-783.
Skarmeas, D., Zeriti, A. and Baltas, G. (2016). Relationship value: Drivers and outcomes in international marketing channels, Journal of International Marketing, 24(1), 22-40.
Smith, P. C. and Laage-Hellman, J. (1992). Small group analysis in industrial networks, Industrial Networks: A New View of Reality, New York: Routledge.
Solberg, C. A. and Nes, E. B. (2002). Exporter trust, commitment and marketing control in integrated and independent export channels, International Business Review, 11, 385-405.
Sorescu, A., Framabach, R. T. Singh, J. Rangaswamy, A. and Bridges, C. (2011). Innovations in retail business models, Journal of Retailing, 87(1), 3-16.
Srinivasan, S. S., Keon, P., Dominique, M. H. and Marnik, G. D. (2004). Who benefits from price promotions? Harvard Business Review, 80(9), 22-23.
Srivastava, R. K., Shervani, T. A. and Fahey, L. (1998). Market-based assets and shareholder value: A framework for analysis, Journal of Marketing, 62, 2-18.
Stefan, W. and Rajendra, K. S. (2014). Impact of component supplier branding on profitability, International Journal of Research in Marketing, 31, 409-424.
Steiner, M., Eggert, A., Ulaga, W. and Backhaus, K. (2016). Do customized service packages impede value capture in industrial markets? Journal of the Academy of Marketing Science, 44, 151-165.
Stern, L. W., El-Ansary, A. and Coughlan, A. (1996). Marketing Channels, 5th ed., Englewood Cliffs, NJ: Prentice Hall.
Stern, L.W. and Reve, T. (1980). Distribution channels as political economies: A framework for comparative analysis, Journal of Marketing, 44(3), 52-64.
Storbacka, K. (2011). A solution business model: capabilities and management practices for integrated solutions, Industrial Marketing Management, 40(1), 699-711.
Stump, R. L. and Heide, J. B. (1996). Controlling supplier opportunism in industrial relationships, Journal of Marketing Research, 33, 431-441.
Styles, C., Patterson, P. G. and Ahmed, F. (2008). A relational model of export performance, Journal of International Business Studies, 39(5), 880-900.
Su, C., Yang, Z., Zhuang, G., Zhou, N. and Dou, W. (2009). Interpersonal influence as an alternative channel communication behavior in emerging markets: The case of China, Journal of International Business Studies, 40(4), 668-689.
Subramani, M. R. and Venkatraman, N. (2003). Safeguarding investments in asymmetric interorganizational relationships: Theory and evidence, Academy of Management Journal, 46(1), 46-62.
Subramaniam, M. R. and Venkatraman, N. (2001). Determinants of transnational new product development capability: Testing the influence of transferring and deploying tacit overseas knowledge, Strategic Management Journal, 22(4), 359-378.
Swaminathan, V., Reddy, S. and Dommer, S. (2012). Spillover effects of ingredient branded strategies on brand choice: A field study, Marketing Letters, 23(1), 237-251.
Taylor, S. and Todd, P. (1995). Assessing IT usage: The role of prior experience, MIS Quarterly, 19(4), 561-570.
Thomas, R. W., Esper, T. L. and Stank, T. P. (2010). Testing the negative effects of time pressure in retail supply chain relationships, Journal of Retailing, 86(4), 386-400.
Trewartha, T. J. (1969). Mobility and Migration, New York: John Willey.
Tuu, H. H., Olsen, S. O. and Lhin, P. T. T. (2011). The moderator effects of perceived risk, objective knowledge and certainty in the satisfaction-loyalty relationship, Journal of Consumer Marketing, 28, 363-375.
Ulaga, W. and Eggert, A. (2006). Relationship value and relationship quality, European Journal of Marketing, 40, 311-27.
Ulaga, W. and Reinartz, W. J. (2011). Hybrid offerings: How manufacturing firms combine goods and services successfully, Journal of Marketing, 75, 5-23.
Uzzi, B. (1997). Social structure and competition in interfirm networks: The paradox of embeddedness, Administrative Science Quarterly, 42(1), 35-67.
Van Bruggen, G. H., Antia, K. D., Jap, S. D., Reinartz,W. J.and Pallas, F. (2010). Managing marketing channel multiplicity, Journal of Service Research, 13, 331-340.
Van der Valk, W. and van Iwaarden, J. (2011). Monitoring in service triads consisting of buyers, subcontractors and end customers, Journal of Purchasing and Supply Management, 17, 198-206.
Vanitha, S., Reddy, S. K. and Dommer, S. L. (2012). Spillover effects of ingredient branded strategies on brand choice: A field study, Marketing Letter, 23(1), 237-251.
Vázquez-Casielles, R. Iglesias, V. and Varela-Neira, C. (2017). Manufacturer-distributor relationships: Role of relationship-specific investment and dependence types, Journal of Business & Industrial Marketing, 32(8), 1245-1260.
Vedel, M. Holma, A. and Havila, V. (2016). Conceptualizing inter-organizational triads, Industrial Marketing Management, 57, 139-147.
Verhoef, P. C., Kannan, PL K. and Inman, J. J. (2015). From multi-channel retailing to omni-channel retailing introduction to the special issue on multi-channel retailing, Journal of Retailing, 91(2), 174-181.
Vinhas, A. S. and Anderson, E. (2005). How potential conflict drives channel structure: Concurrent (direct and indirect) channels, Journal of Marketing Research, 42(4), 507-511.
Vinhas, A. S. and Gibbs, R. (2012). Competitive channel relationship management: When resellers establish competing manufacturer relationships, Marketing Letter, 23, 645-659.
Vinhas, A. S. and Heide, J. B. (2015). Forms of competition and outcomes in dual distribution channels: The distributor’s perspective, Marketing Science, 34(1), 160-175.
Walters, P. G. P. (2008). Adding value in global B2B supply chains: Strategic directions and the role of the Internet as a driver of competitive advantage, Industrial Marketing Management, 37, 59-68.
Wang, X. L. and Bowie, D. (2009). Revenue management: the impact on business-to-business relationships, Journal of Services Marketing, 23, 31-41.
Wang, D. T., Gu, F. F. and Dong, M. C. (2013). Observer effects of punishment in a distribution Network, Journal of Market Research, 50, 627-643.
Wang, G., Wang, X. and Zheng, Y. (2014). Investing in guanxi: An analysis of interpersonal relation-specific investment (RSI) in China, Industrial Marketing Management, 43, 659-670.
Wasserman, S. and Faust, K. (1994). Social Network Analysis: Methods and Applications, Cambridge: Cambridge University Press.
Wathne, K. H., Biong, H. and Heide, J. B. (2001). Choice of supplier in embedded markets: Relationship and marketing program effects, Journal of Marketing, 65(2), 54-66.
Wathne, K. H. and Heide, J. B. (2000). Opportunism in interfirm relationships: Forms, outcomes, and solutions, Journal of Marketing, 64(4), 36-51.
Wathne, K. H. and Heide, J. B. (2000). Relationship governance in a supply chain network, Journal of Marketing, 68, 73-89.
Watson, G. F., Worm, S., Palmatier, R. W. and Ganesan, S. (2015). The evolution of marketing channels: Trends and research directions, Journal of Retailing, 91(4), 546-568.
Webster, F. E. (2000). Understanding the relationships among brands, consumers, and resellers, Journal of the Academy of Marketing Science, 28(1), 17-23.
Wei, Y., Samiee, S. and Lee, R. P. (2014). The influence of organic organizational cultures, market responsiveness, and product strategy on firm performance in an emerging market, Journal of the Academy of Marketing Science, 42, 49-70.
Wernerfelt, B. (1994). An efficiency criterion for marketing design, Journal of Marketing Research, 31, 462-70.
Wigand, R. T. (1997). Electronic commerce: Definition, theory, and context, Information Society, 13, 1-16.
Wiklund, J. (1999). The sustainability of the entrepreneurial orientation-performance relationship, Entrepreneurship Theory and Practice, 24(1), 37-48.
William, P. and Elina, P. (2013). Cross-border M&A as a trigger for network change in the Russian bakery industry, Journal of Business & Industrial Marketing, 28(3), 178-189.
Williams, M. (1997). Social Surveys: Design to Analysis in Social Research Issues, Methods and Process, Buckingham: Open University Press.
Williamson, O. E. (1975). Markets and Hierarchies, New York: Free Press.
Williamson, O. E. (1983). Credible commitments: Using hostages to support exchange, American Economic Review, 73, 519-540.
Williamson, O. E. (1985). The Economic Institutions of Capitalism, New York: Free Press.
Williamson, O. E. (1991). Comparative economic organization: The analysis of discrete structural alternatives, Administrative Science Quarterly, 36(2), 269-296.
Worm, S. and Srivastava, R. K. (2014). Impact of component supplier branding on profitability, International Journal of Research in Marketing, 31, 409-424.
Wu, L. Y., Chen, P. Y. and Chen, K. Y. (2015). Why does loyalty-cooperation behavior vary over buyer-seller relationship, Journal of Business Research, 68(11), 2322-2329.
Wu, W. K. and Chiu, S. W. (2016). The impact of guanxi positioning on the quality of manufacturer-retailer channel relationships: Evidence from Taiwanese SMEs, Journal of Business Research, 69, 3398-3405.
Wu, F., Yeniyurt, S., Kim, D. and Cavusgil, S. T. (2006). The impact of information technology on supply chain capabilities and firm performance: A resource-based view, Industrial Marketing Management, 35(4), 493-504.
Wuyts, S., Rindfleisch, A. and Citrin, A. (2015). Outsourcing customer support, International Journal of Operations Management, 35(4), 40-55.
Wuyts, S., Stremersch, S., Van Den Bulte, C. and Franses, P. H. (2004). Vertical marketing systems for complex products: A triadic perspective, Journal of Marketing Research, 41, 479-487.
Wynstra, F., Spring, M. and Schoenherr, T. (2015). Service triads: A research agenda for buyer-supplier-customer triads in business services, Journal of Operations Management, 35, 1-20.
Xin, K. R. and Pearce, J. L. (1996). Guanxi: Connections as substitutes for formal institutional support, Academy of Management Journal, 39(6), 1641-1658.
Xue, J., Lu, S., Shi, B. and Zheng, H. (2018). Trust, guanxi, and cooperation: A study on partner opportunism in Chinese joint-venture manufacturing, Journal of Business & Industrial Marketing, 33(1), 95-106.
Yang, M. M. (1994). Gifts, favors, and banquets: The art of social relationships in China, London: Cornell University Press.
Yang, C. and Liu, H. M. (2012). Boosting firm performance via enterprise agility and network structure, Management Decision, 50(6), 1022-1044.
Yeniyurt, S., Henke, J. W. and Yalcinkaya, G. (2014). A longitudinal analysis of supplier involvement in buyers’ new product development: working relations, inter-dependence, co-innovation, and performance outcomes, Journal of the Academy of Marketing Science, 42(3), 291-308.
Yin, R. K. (2003). Case study research design and methods, 3rd ed., Newbury Park, CA: Sage Publications.
Yoo, B., Donthu, N. and Lee, S. (2000). An examination of selected marketing mix elements and brand equity, Journal of the Academy of Marketing Science, 23, 31-41.
Zablah, A.R., Brown, B. P. and Donthu, N. (2010). The relative importance of brands in modified rebuy purchase situations, International Journal of Research in Marketing, 27(3), 248-260.
Zaheer, A. and Venkatraman, N. (1995). Relational governance as an interorganizational strategy: An empirical test of the role of trust in economic exchange, Strategic Management Journal, 16, 373-392.
Zeng, F., Chen, Y., Dong, C. and Zheng, J. (2015). Understanding distributor opportunism in a horizontal network, Industrial Marketing Management, 46, 171-182.
Zhao, L., Lu, Y., Wang, B., Chau, P. Y. K. and Zhang, L. (2012). Cultivating the sense of belonging and motivating user participation in virtual communities: A social capital perspective, International Journal of Information Management, 32(6), 574-588.
Zhao, X., Lynch, J. G. and Chen, Q. (2010). Reconsidering Baron and Kenny: Myths and truths about mediation analysis, Journal of Consumer Research, 37(2), 197-206.
Zhou, K. Z., Zhang, Q., Sheng, S., Xie, E. and Bao, Y. (2014). Are relational ties always good for knowledge acquisition? Buyer-supplier exchanges in China, Journal of Operations Management, 32(3), 88-98. |
