政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/117450
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 113392/144379 (79%)
Visitors : 51201368      Online Users : 921
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
    •  Adv. Search
    Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer Goto mobile version
    政大典藏 > College of Commerce > International MBA > Theses >  Item 140.119/117450


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/117450


    Title: 私人旅遊安排
    Dream life: private tour
    Authors: 徐志明
    Chatutipsompol, Pathorn
    Contributors: 吳文傑
    Wu, Jack
    徐志明
    Chatutipsompol, Pathorn
    Keywords: 私人
    旅遊
    Private
    Tour
    Date: 2018
    Issue Date: 2018-06-01 17:39:29 (UTC+8)
    Abstract: Everyone has dreams where they want to go and what they want to experience. We “Dream Life” a private tour company is willing to help our customers achieving their dreams, by offering the most luxury and unique experiences to create unforgettable memories.
    Travel industry has been growing rapidly in almost everywhere in the world especially in Thailand, the growing rate is over 7% per year. Not only inbound marketing is booming but Thailand domestic and outbound market are also growing rapidly. Economic situation becomes more stable and Thai people has enough money to travel. There are also increasing number of tour companies opening in these few years which show a big opportunity for this tourism industry business. Dream Life will focus in providing customers with unique travel experiences and customize travel products that they can never get it from anywhere else.
    Our main focus markets will be outbound market and inbound market for rich people who is willing to pay for unique, customized and luxury trips. At the beginning, we plan to start this business by open a home office and target the customers by using personal relationship and connection, as well as word of mouth. This business can be managed by one person during the first year. However, during the second year and third year, we are planning to hire a few employees to accommodate with the growth of the business. We want to provide the best service for our customers. Therefore, we do not plan to organize a big tour group. Our and maximum number of people per tour is 8 people.
    The start-up cost for this business is approximately 700,000 THB. The main cost is infrastructure which include an office space, furniture and office supplies. An office can be organized in my house area with the cost under 300,000 THB. In addition, we will need to put in 200,000 THB security deposit for the traveling company license. During the first year, we aimed to have at least 6-7 outbound trips and 5-6 inbound trips with the sales of approximately 2,400,000 THB. With our forecast, our profit will be approximately 50% of the sales. According to this calculation, we plan to break-even in the first year and make at least 300,000 THB profit. For the following year, when the business is expanding, we will hire outside sales supports as well as inside sales supports to handle with all of the customer requests. We will also create different platforms for the customers to contact us through internet and social medias. We are not planning to look for partnerships at the beginning stage as we prefer to maintain a simple business model and have our business growing slowly. This business is planned to be operated by part-time management until the business is growing to the point that reach a yearly minimum income of 2,000,000 THB.
    Reference: 1. (2018, April 17th) Tourism Statistics Thailand 2000-2017. Retrieved from
    http://www.thaiwebsites.com/tourism.asp
    2. Exotic Voyages.(2018, January 19th) 10 Reasons Why Visiting Thailand is So Popular. Retrieved from https://www.exoticvoyages.com/travel-blog/10-reasons-why-visiting-thailand-so-popular/
    3. Anita Isalska (2014, September) Top 10 travel trends of the future. Retrieved from https://www.lonelyplanet.com/travel-tips-and-articles/top-10-travel-trends-of-the-future/40625c8c-8a11-710-a052-1479d27679a0
    4. TravelOTas ( 2018, September 27th) The Future Technology Trends of the Travel Industry in 2018 and beyond. Retrieved from www.travelotas.com/the-future-technology-trends-of-the-travel-industry-in-2017-and-beyond/
    5. Deep Patel (2017, September 27th) 10 Social-Media Trends to Prepare for in 2018. Retrieved from https://www.entrepreneur.com/article/300813
    6. Fintechnews Singapore (2016, October 14th) 5 Mobile Payment Methods in Thailand that you Must Know. Retrieved from http://fintechnews.sg/5993/mobilepayments/5-mobile-payment-methods-thailand-must-know/
    7. Josh Constine (2018, February 1st) Facebook’s U.S. user count declines as it prioritizes well-being. Retrieved from https://techcrunch.com/2018/01/31/facebook-time-spent/
    8. Salman Aslam (2018, January 1st) Instagram by the Numbers: Stats, Demographics & Fun Facts. Retrieved from https://www.omnicoreagency.com/instagram-statistics/
    9. Betsy McLeod, (2018, February 27th) How Much Does it Cost to Advertise on YouTube in 2018? Retrieved from https://www.bluecorona.com/blog/how-much-does-it-cost-to-advertise-youtube
    10. Adriel Michaud (2016, January 5th) Is Online Advertising Expensive? Retrieved from https://www.topdraw.com/blog/is-online-advertising-expensive/
    11. William M. Cready (1991, January) Premium Bundling. Retrieved from https://onlinelibrary.wiley.com/doi/pdf/10.1111/j.1465-7295.1991.tb01262.x
    12. April Maguire, 6 Different Pricing Strategies: Which Is Right for Your Business? Retrieved from https://quickbooks.intuit.com/r/pricing-strategy/6-different-pricing-strategies-which-is-right-for-your-business/
    13. Vidya Hattangadi (2014, July 6th) 4 Ps of Tourism Industry. Retrieved from http://drvidyahattangadi.com/4-ps-of-tourism-industry/
    14. (2015, February 17th) What You Need for Your Tour’s Quality Assurance Program. Retrieved from https://www.rezdy.com/blog/tour-activity-quality-assurance/
    15. The process of building itineraries is complex? Retrieved from http://www.dcsplus.net/solutions/inventory-and-distribution
    16. TAT License – Thailand Tourism License. Retrieved from https://www.sunbeltasia.com/business-license-tat-tourism-license-thailand
    17. ไกด์ตะวัน (2018, February 17th) ทำอย่างไรให้ได้ใบอนุญาตประกอบอาชีพมัคคุเทศก์. Retrieved from https://tawanth.wordpress.com/2008/02/17/ทำอย่างไรให้ได้ใบอนุญา/
    18. Valencia Higuera, How to Design & Develop Salary Structures. Retrieved from http://smallbusiness.chron.com/design-develop-salary-structures-35144.html
    19. Spirit Van. Retrieved from http://www.spiritvan.com/
    20. Sombat Tour. Retrieved from https://sombattour.com/en/guided/view/supreme-class-single
    21. Dhara Dhevi Chiang Mai. Retrieved from http://www.dharadhevi.com/EN/Overview
    22. Rick Suttle (2018, March 5th) Types of Organizational Structure in Management. Retrieved from http://smallbusiness.chron.com/types-organizational-structure-management-2790.html
    23. Nellie Akalp (2016, December 14th) Party of One: Setting Up Your Single-Person Corporation. Retrieved from https://www.entrepreneur.com/article/283918
    24. When you should hire an accountant. Retrieved from https://www.xero.com/my/resources/small-business-guides/accounting/when-to-hire-accountant/
    25. Kai Sato (2013, January 7th) Mentors vs. Advisors and Why You Should Get to Know Why They Differ. Retrieved from https://www.entrepreneur.com/article/229006
    26. Elizabeth Wasserman, How to Write the Financial Section of a Business Plan. Retrieved from https://www.inc.com/guides/business-plan-financial-section.html
    27. The Revenue Department of Thailand. Retrieved from http://www.rd.go.th/publish/292.0.html
    28. Corporate Tax Rates Business in Thailand. Retrieved from https://www.siam-legal.com/Business-in-Thailand/thailand-corporate-tax.php
    29. How to Do a Break-Even Analysis before Starting your Business. Retrieved from https://smallbusiness.findlaw.com/starting-a-business/how-to-do-a-break-even-analysis-before-starting-your-business.html
    30. Orioly. (2017, June 16th) 7 Tips for Growing Tour Business through Online Marketing. Retrieved from https://www.orioly.com/tour-company-offer-free-tours/
    31. World Tourism Organization UNWTO. Retrieved from http://media.unwto.org/press-release/2018-01-15/2017-international-tourism-results-highest-seven-years
    32. Wanwisa Ngamsangchaikit (2017, March 7th) Thai domestic tourism to grow 7%. Retrieved from http://www.ttrweekly.com/site/2017/03/thai-domestic-tourism-to-grow-7/
    33. PRNewswire (2018, April 3rd) Three technology trends that will define the future of travel. Retrieved from https://finance.yahoo.com/news/three-technology-trends-define-future-141000886.html
    34. Guido Vanhaleweyk, Revenue from foreign Tourists visiting Thailand, year 2016. Retrieved from http://www.thaiwebsites.com/tourism-income-Thailand.asp
    Description: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    105933030
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0105933030
    Data Type: thesis
    Appears in Collections:[International MBA] Theses

    Files in This Item:

    File SizeFormat
    303001.pdf1824KbAdobe PDF212View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback