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    Title: 飲食不用翻譯:在臺墨西哥飲食及文化認同
    Lost in Translation? Mexican Food in Taiwan as a Cultural Marker of Identity
    Authors: 胡流
    Loya, Julio Noyola y
    Contributors: 林怡潔
    Jessica lin
    胡流
    Julio Noyola y Loya
    Keywords: 墨西哥料理
    當地
    文化身分地球化
    Mexican food
    Authenticity
    Cultural identity
    Globalization
    Date: 2017
    Issue Date: 2018-03-02 11:52:20 (UTC+8)
    Abstract: 墨西哥食物在台灣是比較新的和不為人知的台灣人民學習
    無論是媒體,個人旅遊體驗,當地餐館還是偶爾
    事件。不過,這些餐廳提供的菜單與原始食物不同
    在墨西哥在成分和口味方面。這些差異很重要
    為了保存墨西哥的身份。在這項研究中,半結構化訪談
    為了更好地了解台灣的墨西哥食品生產商的作用,
    糧食文化融合。受訪的人表示擔心
    他們的食物作為保存他們的文化遺產的一種方式作為過程的一部分
    融入台灣社會。這些人的真實性也是一個問題
    保持自己的身份,而不僅僅是一個營銷策略。真實性和
    在文獻綜述中對文化撥款進行了討論,以更好地理解文獻
    受訪者的證詞。文化衝擊和符號學也被納入了
    討論作為一個理論背景來提出討論的可能性
    把食物作為一種交際手段來把它解釋為一種文化特徵。
    Mexican food in Taiwan is relatively new and unknown, people in Taiwan learn about it either from media, personal travel experiences, local restaurants or occasional events. However, menus available at these restaurants differ from the original food made in Mexico in terms of ingredients and taste. These differences are important in order to preserve Mexican identity. In this study, semi-structured interviews with Mexican food producers in Taiwan were conducted to better understand the role of food in cultural integration. The people interviewed expressed concern for having their food present as a way to preserve their cultural heritage as part of the process of integration to Taiwanese society. Authenticity for these people is a matter of also preserving their identity and not merely a marketing strategy. Authenticity and cultural appropriation are discussed in the literature review to better understand the testimony of interviewees. Culture shock and semiotics are also brought into the discussion as a theoretical background to raise the discussion on the possibility of treating food as a communicative device to interpret it as a cultural identity marker.
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    Description: 碩士
    國立政治大學
    國際傳播英語碩士學位學程(IMICS)
    104461016
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0104461016
    Data Type: thesis
    Appears in Collections:[國際傳播英語碩士學程] 學位論文

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