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    Title: Factors affecting employee willingness to report customer feedback
    Authors: Hu, Hsin Yi
    Hu, Hsin Hui
    Parsa, Haragopal G.
    Chen, Chi Ting
    Contributors: 科管智財所
    Keywords: Customer feedback, employee reports, service climate, organizational support, locus of control
    Date: 2016-02
    Issue Date: 2017-08-23 11:21:33 (UTC+8)
    Abstract: Effectively capturing consumer feedback can help organizations swiftly react and improve the quality of their service processes and delivery systems. In most organizations, frontline employees are a vital source of customer feedback as they interact with customers frequently and intimately. Thus, the current paper seeks to understand the factors influencing employee willingness to report customer feedback up the organizational channels of communication. The conceptual model was tested empirically using data collected from major chain restaurants in Taiwan involving 332 frontline employees. A hierarchical regression analysis was used to test the hypothesized model. The obtained results demonstrate the impact of service climate, perceived organizational support, and internal locus of control on frontline employees’ willingness to report customer feedback.
    Relation: Service Industries Journal, 36(1/2), 21-36
    Data Type: article
    DOI link: http://dx.doi.org/10.1080/02642069.2016.1138471
    DOI: 10.1080/02642069.2016.1138471
    Appears in Collections:[Graduate Institute of TIPM] Periodical Articles

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