 |
English
|
正體中文
|
简体中文
|
Post-Print筆數 : 27 |
Items with full text/Total items : 113311/144292 (79%)
Visitors : 50938841
Online Users : 953
|
|
|
Loading...
|
Please use this identifier to cite or link to this item:
https://nccur.lib.nccu.edu.tw/handle/140.119/110565
|
| Title: | Drivers and customer satisfaction outcome of CSR in supply chains in different institutional contexts, a comparison between China and Taiwan |
| Authors: | 簡睿哲
Jean, Ruey-Jer Bryan;Wang, Zhiqiang;Zhao, Xiande;Sinkovics, Rudolf |
| Contributors: | 國貿系 |
| Keywords: | Corporate social responsibility, Supply chain management, Taiwan, Transition economy, Customer satisfaction, Market economy, Institutional difference |
| Date: | 2016-05 |
| Issue Date: | 2017-06-28 16:03:51 (UTC+8) |
| Abstract: | Purpose– While firms have widely adopted corporate social responsibility (CSR) initiatives in their supply chains, there is little work simultaneously examining the drivers and outcomes of such initiatives. Specifically, it is not clear how different institutional contexts may shape them. The purpose of this paper is to examine the drivers and performance outcomes of CSR in supply chains in two different institutional contexts: Mainland China (a transition economy) and Taiwan (a market economy). Design/methodology/approach– Data were collected from Mainland Chinese and Taiwanese manufacturing factories engaging in CSR in supply chains. Relationships are examined using “soft-modeling” partial least squares analysis. Findings– The findings suggest that CSR in supply chains positively impact on customer satisfaction in both Mainland China and Taiwan. Yet, the influence on CSR in supply chains of different drivers differs according to institutional context. In the transition economy of China, CSR initiatives are driven by regulatory and efficiency forces but not by the competitive advantage force. In contrast, in the market economy of Taiwan, CSR initiatives are driven by the competitive advantage force but not by the other two. Research limitations/implications– This paper provides some empirical evidence of the influence of different institutional contexts on CSR initiatives and their impact on customer satisfaction. The research contributes to the emerging theme of institutional theory in international marketing. Practical implications– Managers should be aware that different institutional contexts may shape firms’ CSR in supply chains. However, CSR in supply chains does matter in terms of enhancing customer satisfaction in all institutional contexts. Originality/value– The authors develop and test a framework of drivers and customer satisfaction outcomes of CSR in supply chains in both a transition and a market economy. |
| Relation: | International Marketing Review, 33(4), 514-529 |
| Data Type: | article |
| DOI 連結: | http://dx.doi.org/10.1108/IMR-04-2014-0115 |
| DOI: | 10.1108/IMR-04-2014-0115 |
| Appears in Collections: | [國際經營與貿易學系 ] 期刊論文
|
Files in This Item:
| File |
Description |
Size | Format | |
|---|
| 514-529.pdf | | 235Kb | Adobe PDF2 | 440 | View/Open |
|
All items in 政大典藏 are protected by copyright, with all rights reserved.
|
著作權政策宣告 Copyright Announcement1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.
2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(
nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(
nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
